Data Protection

477 b Privacy Policy – Our Commitment to Protecting Your Information

Your personal data matters to us. This page explains, in plain English, how we collect, use, and protect your information.

256-bit SSL Encryption
Data is never sold
GDPR Compliant

Core Pillars of Privacy Protection

A quick overview of how 477 b keeps your data secure

Encrypted Data Storage

All your personal data is stored using industry-standard AES-256 encryption. No unauthorized party can access your information.

Never Sold to Third Parties

477 b never sells your personal information to advertisers or third parties. Your privacy is not part of our business model.

Control Over Your Data

You can view, update, or delete your information at any time. You have full control over your data.

Regular Security Audits

Our systems are regularly tested by independent third-party security experts. Any vulnerabilities are identified and resolved promptly.

No Marketing Without Consent

We do not send any marketing messages or promotional emails without your consent. You can unsubscribe at any time.

Minimal Data Retention

We only collect the information that is necessary, and nothing is retained beyond the specified period. Any data no longer needed is deleted automatically.


Last Updated: January 2026  |  Effective Date: 1 January 2026

1 Introduction

477 b (477b.bet) is a trusted online gaming and betting platform in Bangladesh. Our privacy policy is a transparent agreement between you and us — clearly outlining how your personal data is collected, used, and kept secure.

By using any 477 b service, you are considered to have agreed to this privacy policy. We strongly encourage you to read it carefully before creating an account.

We believe privacy is a fundamental right. That's why 477 b's privacy policy is built in accordance with international data protection standards (GDPR) — so you always feel safe and confident with us.

This Privacy Policy applies to all 477 b services, mobile applications, and websites. For any questions, Help Center Contact us.

2 What Information We Collect

477 b only collects information that is necessary to provide our services. Collecting unnecessary data goes against our policy. The list below details exactly what types of data we collect.

Information collected directly from you

  • Full name and date of birth (collected at account registration)
  • Mobile number and email address
  • National ID or passport details (for KYC verification)
  • Mobile banking number or bank account details (for payments)
  • Any additional information you provide voluntarily

Automatically Collected Data

  • IP address and device type
  • Browser information & operating system
  • Duration of site visits and page browsing history
  • Betting and gaming activity logs
  • Transaction history and payment details
Data Type Purpose of Collection Mandatory?
Name & date of birth Identity Verification & Age Confirmation Yes
Mobile number Account verification & OTP Yes
NID / Passport KYC & Legal Compliance Yes, for withdrawals
Payment Information Deposit and Withdrawal Processing Yes
IP Address Security & Fraud Prevention Automatic
Cookies Session management & preference retention Partially Optional

3 How Your Information Is Used

477 b uses your personal information only for specific purposes. As part of our Privacy Policy, we are transparent about exactly how and why your data is used.

  • Account Management: To create, verify, and manage your account.
  • Payment Processing: To process deposits and withdrawals securely.
  • Customer Support: To resolve your complaints and inquiries.
  • Security Assurance: To prevent fraud, money laundering, and illegal activity.
  • Legal Compliance: To meet the requirements of applicable laws and regulatory authorities.
  • Service Improvement: Analyzing user behavior to improve your experience.
  • Promotional Communications: Offers and updates are only sent with your consent.
  • Responsible Gaming: Identifying problematic gaming behavior and providing support.

477 b never shares your information with third parties for profiling or targeted advertising. Our Privacy Policy is clear on this.

4 Data Sharing & Disclosure

477 b shares your personal data with third parties only in very limited circumstances and strictly when necessary. Your data is never sold under any circumstances.

Circumstances Under Which Data May Be Shared

  • Payment processors: bKash, Nagad, Rocket — used solely to process transactions.
  • KYC verification services: Authorized third parties for identity verification.
  • Legal Obligation: Under a court order or a lawful request from a government authority.
  • Fraud Prevention: With cybersecurity agencies to prevent fraud.
  • Business transfer: In the event of a change in ownership of 477 b (prior notice will be given).

Before sharing data with any third party, we verify their privacy policy and data protection standards. We do not work with third parties that fail to meet our Privacy Policy requirements.

5 Cookies & Tracking Technologies

477 b uses cookies and similar tracking technologies on its website. As part of this Privacy Policy, we explain in detail how cookies work and how you can manage them.

Cookie Type

  • Essential Cookies: Required for login sessions and security — cannot be disabled.
  • Functional Cookies: Remembers your language preferences and settings.
  • Analytics cookies: To improve site performance — optional.
  • Marketing Cookies: To show relevant promotions — with your consent.

You can disable optional cookies at any time through your browser settings. However, disabling essential cookies may affect the functionality of certain features on the site.

6 Security Measures

477 b employs multiple layers of security to keep your data safe. Learn about our technical and administrative safeguards as part of our Privacy Policy.

  • 256-bit SSL/TLS encryption for all data transfers.
  • AES-256 encryption for data storage.
  • Two-factor authentication (2FA) available.
  • Automated system for detecting suspicious activity.
  • Regular security patches and updates.
  • Restricted staff access to data (on a Need-to-Know basis).
  • Regular third-party security audits and penetration testing.

In the event of a data breach or security incident, we will notify affected members within 72 hours and take immediate steps to resolve the issue.

7 Data Retention Period

477 b does not retain your data indefinitely. In accordance with our Privacy Policy, information is deleted or anonymized after a defined retention period.

Data Type Retention Period Reason
Account Information 5 years after account closure Legal Compliance
Transaction Details 7 years Financial regulatory requirements
KYC Documents 5 years AML Legal Obligation
Gaming Logs 3 years Dispute Resolution
Cookies Data 30 days – 1 year Session Management
Support Chat Logs 2 years Quality of Service Assurance

8 Your Rights

Under 477 b's Privacy Policy, you have several important rights regarding your personal data. These rights are recognized under international data protection law.

Right to Access Data

You have the right to know what information we hold about you and to receive a copy of it.

Right to Rectification

If any of your information is incorrect or outdated, you can request that it be updated.

Right to Delete Data

You have the right to request deletion of your data under certain circumstances.

Right to Restrict Processing

In certain circumstances, you can request that the processing of your data be temporarily restricted.

Right to Data Portability

You can request an export of your data in a machine-readable format.

Right to Object

You can object to the use of your data for specific purposes and opt out of marketing communications.

To exercise these rights, Help Center Contact us or email support@477b.bet. We will respond within 30 days.

9 Protection of Minors

477 b's privacy policy places the protection of minors as its highest priority. Our platform is strictly for users aged 18 and above.

  • Age is verified at registration — through your date of birth and national ID.
  • We do not knowingly collect any information from individuals under the age of 18.
  • If a minor has accidentally created an account, it will be closed and all associated data deleted as soon as a guardian notifies us.
  • To keep minors away from gaming, visit our Responsible Gaming page.

If you suspect that a minor in your household has opened an account on 477 b, please contact us immediately at support@477b.bet.

10 Privacy Policy Changes

477 b's privacy policy may be updated from time to time — due to legal changes, new services, or security improvements. When changes are made, our process is:

  • For significant changes, notice will be given at least 14 days in advance via email and an on-site notification.
  • For minor changes, only the last updated date on this page will be revised.
  • Continued use of the platform after any changes have been made will be considered acceptance of the updated policy.
  • If you do not agree to the updated policy, you may request to close your account.

Always check the "Last Updated" date at the top of this page. If you have any questions about the revised Privacy Policy, Help Center let us know.

11 Contact Us

For any questions, complaints, or data requests regarding this Privacy Policy, please reach out to us using the details below. Our data protection team is always ready to help.

Email

Support@477b.bet

Live Chat

7 days a week, 24 hours a day

We respond to privacy-related requests within a maximum of 30 business days. For urgent matters, please reach us directly via live chat.


Safe Gaming

Your data is secure — play with peace of mind

477 b's strict Privacy Policy and security measures keep your data protected at all times. Register today and enjoy gaming on a platform you can trust.

By registering, you are considered to have accepted our Privacy Policy and Terms & Conditions.

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